The Icons of Porsche event is the largest car festival in the Middle East region. One of the highlights was the elaborate conversion of a Cayenne as part of the Sonderwunsch program.
The Cayenne Electric marks the beginning of a new era for Porsche. It was unveiled online today ahead of its first public viewing at the Icons of Porsche festival in Dubai.
Increased comfort, even more possibilities for personalisation, and a new digital operating concept with the largest display surface ever featured in a Porsche; the Cayenne Electric, which is set to debut at the end of this year, redefines the interior experience.
In the development of the Cayenne Electric, Porsche is relying more than ever on digital testing. But the human factor is still indispensable: during final test drives, engineers push the SUV to its limits – in the freezing cold, and scorching heat of the Middle East.
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Chris Jordan
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